ACIT , SPL. RANGE-9, NEW DELHI vs. TIMEX GROUP INDIA LTD., NEW DELHI

ITA 7598/DEL/2019Status: DisposedITAT Delhi26 September 2025AY 2013-14Bench: SHRI VIMAL KUMAR, JUDICIAL MEMBER\nAND\nSHRI BRAJESH KUMAR SINGH, ACCOUNTANT MEMBER\nITA No.7526/Del/2019\n[Assessment Year: 2013-14]\n\nM/s Timex Group India Ltd.\n106-107, Ambadeep Building,\nKasturba Gandhi Marg,\nNew Delhi-110001\nPAN-AAACT0773C\nAssessee\nVs\nAdditional Commissioner of Income\nTax, Special Range-9,\nNew Delhi-110002\nRevenue\nITA No.7598/Del/2019\n[Assessment Year: 2013-14]\n\nAdditional Commissioner of\nIncome Tax, Special Range-9,\nNew Delhi-110002\nM/s Timex Group I29 pages
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What did the Tribunal hold?

The Tribunal held that the full facts regarding the nature of payments for IT services and product design were not on record. Therefore, the matter was restored to the AO for fresh adjudication.

What were the facts?

The assessee, M/s Timex Group India Ltd., filed an appeal against the CIT(A)'s order which partly upheld the Assessing Officer's (AO) decision on transfer pricing adjustments and disallowance for TDS default. The Revenue also filed an appeal against the CIT(A)'s findings.

What were the issues?

The key issues involved transfer pricing adjustments related to advertisement, marketing, and sales promotion (AMP) expenses and the disallowance of payments made to associated enterprises for IT and product design services due to alleged TDS default.

Which sections of the Income-tax Act were involved?

Section 92CA,Section 40(a)(i),Section 92B,Section 195

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Income Tax Appellate Tribunal, DELHI BENCH, ‘D’: NEW DELHI

Before: SHRI VIMAL KUMAR & SHRI BRAJESH KUMAR SINGH

For Appellant: Shri Tushar Jarwal, Adv, Shri Aayush Nagpal, Adv. &, Shri Vikrant Maheshwari, Adv
For Respondent: Shri Rohit Garg, CIT-DR
Hearing: 01.07.2025Pronounced: 26.09.2025

Heard together (2 matters)

ITA No.7526/Del/2019
ITA No.7598/Del/2019

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PER BRAJESH KUMAR SINGH, AM, These are cross appeals filed by the assessee as well as by the Revenue, against the order of the Ld. Commissioner of Income Tax (Appeals)-44, New Delhi, dated 28.06.2019 arising from the Assessment Order dated 07.02.2017 passed under section 143(3) of the Income Tax Act, 1961 (hereinafter referred to as 'the Act') rel

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