DEPUTY COMMISSIONER OF INCOME TAX CENTRAL CIRCLE-1(3), BANGALORE vs. M/S COFFEEDAY GLOBAL LIMITED , BANGALORE
In the result, the appeals of the Revenue are partly allowed
ITA 3041/BANG/2018[2014-15]Status: DisposedITAT Bangalore24 Feb 2020AY 2014-15
Bench: S/Shri Chandra Poojari, Am & Smt. Beena Pillai, Jm Ita Nos. 3040 & 3041/Bang/2018 Assessment Years: 2013-14 & 2014-15 The Deputy Commissioner Of Vs. M/S. Coffee Day Global Limited, Income-Tax, Central Circle-1(3), No.23/2, Coffeeday Square, 3Rd Floor, C.R. Building, Vittal Mallya Road, Queen’S Road, Bengaluru-560 001. Bengaluru-560 001. [Pan: Aabca 5291P]
Section 14ASection 32(1)(iia)Section 43A
…ssessing Officer. 9.5 Against this, the Revenue is in appeal before us. The Ld. DR relied on the order of the Assessing Officer. 9.6 The Ld. AR relied on the decision of the Delhi Bench of the Tribunal in the case of Honda Siel Cars India Ltd Vs. CIT (2007) 109 ITD 1 wherein the Tribunal held as follows:- I.T.A. Nos.3040 & 3041/Bang/2018 "The assessee claimed deduction of the expenditure incurred in connection with the launch of new model of car manufactured by the assessee. The Assessing Officer found that the expenditure incurred was for travelling, training and seminar and the sale promotion of the new mode…