THE PRINCIPAL COMMISSIONER OF INCOME TAX vs. M/S. APOLLO TYRES LTD
Appeal is allowed in part as indicated
ITA/44/2017HC Kerala22 Sept 2021
Bench: HONOURABLE MR.JUSTICE S.V.BHATTI,HONOURABLE MR.JUSTICE VIJU ABRAHAM
For Appellant: M/S. APOLLO TYRES LTDFor Respondent: THE PRINCIPAL COMMISSIONER OF INCOME TAX
Section 143(3)Section 144CSection 144C(5)Section 35Section 43ASection 92C
251 ITR 61 affirmed on this
point.
Held also, remanding the matters to the High Court, that
the questions:
(a) whether advertisement expenses incurred by the
assessee to create a brand image with enduring benefit are
allowable as revenue expenditure (b) whether the Tribunal
had erred in granting deduction under Section 35D
regarding short-term loan, in view